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Essays from the studio.

Insights on digital strategy, AI automation, brand building, and the craft of modern agency work. Published when we have something to say.

FEATURED· Apr 25, 2026

Why Your Agency Should Never Own Your Website (And How to Check)

Most clients don't realize that legally, the agency that built their website often owns it. Here's how to verify your situation, what to demand from your provider, and why we register every domain in our clients' names from day one.

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